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We live and work in exciting times - revolutionary times. Technology continues to recast the media industry.

The extraordinary advance of affordable personal digital technology and the stellar rise of social networks are both distrupting and transforming the media market making this a unique moment to be involved in the convergence sectors we focus on.

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Wednesday, 11 July 2007

Business Networking

Interesting discussion in todays FT, which I digested over a rollmop herring and rhubarb breakfast in the hotel in Copenhagen. In essence, Enterprise 2.0 will evolve to be the business equivalent of MySpace - a community based approach to business, with shared interests/forums on business topics. I wondered if the FT was best placed to drive this type of social networking - but maybe they would consider this beneath them/not in their remit. One for us all to think through - is there actually a need for this type of business social networking

1 comment:

Toby said...

isnt this a case of traditional mainstream media brand leaping onto speeding bandwagon. whars linkedin if not a professional networking site?

im not against the idea by the way and I personally believe the FT brand will stretch