Could this ever happen in UK? or US? Bear in mind these are the worlds biggest selling newspapers.
TOKYO: Japan's leading newspapers have been prompted into a unique online alliance as they attempt to rekindle readers' interest in the face of a serious internet challenge.
The Yomiuri Shimbun, the Asahi Shimbun and the Nikkei dailies, which between them currently boast more than 21 million readers, are planning a joint website and further cooperation in distribution -possibly by combining delivery operations in rural areas to cut costs.
1 comment:
In US publishers put aside competitive threats and do join forces in joint urban distribution deals. very sensibly
Unlikely to happen in UK as emotion always gets in the way of good business logic!
Heres to more co-opitition!
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