Facebook recorded international growth of 270% in the past year, according to the latest comScore data, which shows the site's estimated unique user figure rising from 14.083m in June 2006 to 52.167m this June. (see mediaguardian for rest of article)
Our view from medialand in Soho is that the battle is only just starting to get serious in the war of the social networking sites. Momentum is everything in this game, you gravitate to where your friends already belong. Facebook is definitely on a roll, and our latest Periscope survey will be released to the panel in the next 24 hours to get the consumer view on this whole phenomenom. More to follow when we have the latest word from the users themselves.