Welcome to Market Revolution's blog

Thank you for visiting Market Revolution's blog.

We live and work in exciting times - revolutionary times. Technology continues to recast the media industry.

The extraordinary advance of affordable personal digital technology and the stellar rise of social networks are both distrupting and transforming the media market making this a unique moment to be involved in the convergence sectors we focus on.

This is also our place to ruminate and comment on the world as we see it, we hope you enjoy and please join in.

Monday, 23 February 2009

Time for newspapers to grasp the e-reader thing

Those of you that have followed our scribbles in this blog over the months will be aware that we have been scratching our heads why it is newspapers haven't grasped the electronic reader (soon to be epaper) thing. We've consistently said that it makes huge sense, saves money, makes money, strengthens relationships, saves the planet and so on

Well great minds think alike... please click here for recent piece in the excellent Fast Forward magazine on the subject. Please do read it and if you like it go to The Economist who wrote something very similar a couple of weeks back...

Maybe newspaper publishers will listen to the folks at Fast Forward....hope so as we believe e-readers are part of the 'fight back' strategy for newspapers.

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