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We live and work in exciting times - revolutionary times. Technology continues to recast the media industry.

The extraordinary advance of affordable personal digital technology and the stellar rise of social networks are both distrupting and transforming the media market making this a unique moment to be involved in the convergence sectors we focus on.

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Wednesday, 18 July 2007

What next for the FT?

My colleague Craig Barnwell raises an interesting issue:

Whats Pearson to do with the FT now that the WSJ
(see post below) is in bigger and more market threatening hands?

Things just got alot harder for the FT and the pressure can only increase from here....

Strategic Options:

  • Take the advantage of the favourable market conditions created by Murdoch's successful but toppy bid and SELL at a premuim. Lots of buyers out there.
  • Strike deep strategic partnership with digital financial information provider NOW. This isnt so much the old adage of in 'stormy weather hundle together' but a sound and offensive combat strategy!
  • Stay a newspaper with online distribution and tough it out!
These are tricky times for the pink one.

Comments please

1 comment:

Biggles Jacobs said...

No Ft, no comment